After the ‘diesel-gate’ scandal that hit German auto maker Volkswagen, the auto maker has adopted a new strategy to take over the auto market.
Volkswagen known for manufacturing salon cars with sport utility vehicle and hatch back introduced the Volkswagen Arteon which apppears to be a major competitor for BMW’s 4-Series Gran Coupe or Mercedes-Benz’s CLS coupe but at lower prices.
Arteon being sold at a cheaper price will serve as substitute for BMW’s 4-Series Gran Coupe or Mercedes-Benz’s CLS coupe.
The four-door Arteon will go on sale in German showrooms next month starting at 34,800 Euros ($39,111).
Volkswagen needs higher margin model to enable them fund its electric and autonomous car projects thus the introduction of Arteon seems like a smart move to the auto industry.
The Arteon, features adaptive cruise control and enhanced emergency braking and steering functions